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In The News: cosmetic industry economic impact and skincare production growth in Brazil

PCPC releases new Impact of Beauty report, Galderma to triple production capacity at facility in Hortolândia, São Paulo

Photo by Jan Canty via Unsplash

📊🛁Cash & Care

The Impact of Beauty, the latest report from the Personal Care Products Council (PCPC), highlights the positive economic and social effects of the US cosmetic industry.



In a media release posted to the Council’s site, PCPC President and CEO Tom Myers, summarizes the industry’s impact saying, “On every measure, our industry is thriving and contributing to the U.S. economy while serving as an agent for positive change for people and the planet.” And he adds that, “Our member companies are committed to creating employment opportunities, driving innovation through scientific research, and supporting consumers’ health and well-being.”


The PCPC collaborates with PricewaterhouseCoopers (PwC) on these periodic reports. And their data show that 4.6 million jobs can be directly and indirectly attributed to the cosmetic and personal care industry, that the industry adds over $300 billion to the GDP and contributes more than $200 billion in labor income.


Other highlights include that stat that 71% of industry employees work for small businesses, that 80% of employees are women and 33% are people of color, and that 5,700 beauty industry pros work in STEM fields. 🔗find more info & link to the full report here


💋🇧🇷 Bigger in Brazil

This week the investor-owned skincare maker Galderma announced plans to triple production capacity at the company’s facility in Hortolândia, São Paulo, Brazil.


According to a press release (circulated in Portuguese that I read in English thanks to Google Translate), the first phase of the expansion is a US$6.5m investment to purchase both the existing factory, which Galderma previously leased, and the adjoining land.


Cetaphil and Dermotivin products manufactured in Hortolândia are sold not only in Latin America but also exported to global markets: the US, Europe, Asia, Africa, and Oceania.


Explaining the company’s reasoning for expanding its America’s region manufacturing, Ligia Santos, General Manager of Galderma in Brazil, notes that “Brazil is among the company's three main markets in the world, with a strong growth trajectory in the last year.”


“We are proud,” she says in this week’s press release, “to continue investing in the local production of products….With this expansion, we will be able to develop the region's economy and internalize some production processes, improving our speed and flexibility of supply.”


“Our goal” says Santos, “is to progress in the Brazilian market, supporting its growth and [dedicate] our focus and passion to our purpose of advancing dermatology—for every skin story.”


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